Working with Thornberg & Forester I created the designs and oversaw animation for this film explaining IBM’s incredible cognitive computing technology. Ogilvy came to us with the concept “Recipes For Innovation” to convey how IBM’s cognitive computing has become so intelligent it can invent new recipes.

We shot various ingredients using a combination of stills and stop motion, then created our own recipes resulting in this fun and informative film.

Services
Design. Art Direction. Photography. Stop Motion. Information design.

Studio
Thornberg & Forester